No one wants to ever call a plumber, electrician or heating and air conditioning technician. It means something isn’t working right, something normally reliable and usually in high-demand (water, power, comfortable climate), but at the moment it’s not doing what it’s supposed to do.
There are those among us who can get out the tool box and figure out what’s up, but most of us have, you know, other skills that don’t involve voltage testers, drain assemblies or digital HVAC multimeters.
For the rest of us, there’s John C. Flood. For more than 100 years — since 1904, to be exact — the John C. Flood company has responded to reluctant callers and fixed their problems by getting the power back on, the water running or the air conditioner conditioning the air again.
With nearly 50 trucks in the fleet and some 20,000 service calls a year, that’s a LOT of people who don’t have to suddenly figure out where the breaker box is.
Tellingly, some 75 percent of John C. Flood’s clientele is made up of repeat customers, those who had a plumbing issue first and then later called again for them to fix an electrical or HVAC problem.
Of course, the company has changed with the times over the last century, and in fact, in many cases leads the field in innovation and application of new best practices.
One adaptation is how the firm reaches millennials and new first-time homeowners who suddenly find themselves responsible for the operation and maintenance of the industrial innards of their homes. Marketing to Arlington’s most populous population has required shifting platforms.
“In the past we just needed our advertising to be out there on multiple marketing channels,” says marketing director Chris Thompson. “Now the customers are more savvy and they can control when and how they see ads. It makes it much more challenging, and with mobile marketing picking up at quantum speed, things are going to be much more interesting when it comes to reaching these new customers.”
So let’s mention the A+ Better Business Bureau rating. And the all-important, millennial-driven 100 percent positive review ratings on Modern Comment.
As a full service service company, John C. Flood handles just about everything inside the house. Their experts can talk you through your immediate problem as well as help you project future improvements, from remodeling rooms to installing “smart home” Internet devices to make everything from heating to security available by smart phone apps.
John C. Flood can be reached many ways, including by phone (703-914-1800), by email ([email protected]), by web (johncflood.com), by Twitter (@johncfloodva), Facebook and probably ESP if this isn’t enough. Those digital platforms also have a bounty of do-it-yourself information on them, so those of you with new voltage testers can make sure you’re doing it right.
By the way, there are TWO John C. Floods in the region that do the same services — long story, but they were once one company. The story is here.
The preceding was a sponsored local business profile written by Buzz McClain for ARLnow.com.