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Williamsburg Frozen Yogurt Shop Changes Hands

Williamsburg frozen yogurt shop Zinga is now under new management, though loyal customers shouldn’t expect to see too many changes.

The store, located in the Williamsburg Shopping Center at 2914 N. Sycamore Street, will now be operated by Yobe, a Louisiana-based frozen yogurt chain. One of its new managers, Brittany Uribe, told ARLnow that the Williamsburg location will retain the Zinga name, however.

“Everyone was happy with the way it is, so why change it?” she said.

Zinga, which operates half a dozen other shops around Northern Virginia, first opened the Arlington location in 2013. But Uribe says its owners wanted to get out of the business, and sold their stake to Yobe instead.

She doesn’t plan to change much about the shop itself, other than adding a few new flavors; cookie dough is first on her list.

Uribe also hopes to start offering a few new specials to lure customers in, like offering yogurt for half-off after 6 p.m. and charging a flat fee for cups (no weigh-in required) on Wednesdays.

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