A new t-shirt pokes fun at the $1 million bus stop on Columbia Pike and the often tongue-in-cheek rivalry between north and south Arlington.
The t-shirt was created by PikeBuzz.com, a new website that offers deals and events at Columbia Pike “town center” businesses, and will be given away at the site’s launch party Wednesday night. The first 100 attendees at the event will receive the shirt for free.
(Disclosure: PikeBuzz is an ARLnow.com advertiser.)
PikeBuzz owner Greg Godbout, who also owns the Arlington Cinema & Drafthouse, says the t-shirt isn’t meant to be controversial — like the bus stop — just humorous.
“We were looking for something funny to put on a shirt,” he said. “The national level attention that the bus stop got in our neighborhood made for an easy target. We also see the Columbia Pike neighborhood changing significantly for the better and thought it would be funny to use the bus stop as a silly measurement of that improvement.”
The shirt takes a jab at the northern half of the county with a scoreboard that shows “South Arlington 1, North Arlington 0.”
“The reference to the scoreboard is to make light of the home grown competitiveness between the two sections of Arlington,” Godbout explained. He continued:
Prior to moving to South Arlington 13 years ago, I would not have been able to tell you the difference between North Arlington and South Arlington, except that one is south of Rt. 50 and the other north of Rt. 50. But after meeting people in the neighborhood, the general belief shared by some is that “North Arlington” has it better… better schools, more funding, more representation on the County Board, etc. So for some in South Arlington, the feeling is that we don’t have it as good. The reality is quite the opposite. I live in the Penrose neighborhood of South Arlington and love it here. My daughter goes to Patrick Henry which is exceptional. My business is in South Arlington and has enjoyed a resurgence in recent years. I love the advantages that South Arlington offers.
Godbout described PikeBuzz as a site that “promotes local businesses and allows us to increase the number of events offered on the Pike” by bringing more people to the area.
The site’s launch party will be held Wednesday from 6:30 to 9:30 p.m. at the Drafthouse (2903 Columbia Pike). In addition to the free t-shirt, the event will feature free food, Karaoke and live acoustic music.