Author: Nick Anderson

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Before we get into it today, some notes:

Homebrew Update: My Brooklyn Brew Shop Everyday IPA has been in bottles carbonating for just over a week now. Bottling wasn’t so bad, but I don’t know how much I’d enjoy doing it on a regular basis with larger batches of beer. They’ll be going into my fridge next Thursday night for consumption starting Friday — if I stay patient. If not, well, you’ll be getting a report on the results sooner than anticipated. Either way, I’m already plotting a Porter or Stout brew next.

Articles of note: The increasingly must-read Craft Brewing Business has a great piece up about distribution contracts. CBB’s Candace Moon lays out the intricacies, fine print, and pitfalls of the legalese involved in the alcohol industry in a way that is accessible without being dumbed-down.

Also, check out Esquire picking up on Dann Paquette of Pretty Things going H.A.M. (look it up, kids) on “pay to play” practices in Boston. Paquette started calling out breweries, distributors, and bars/restaurants for engaging in illegal payments/gifting in exchange for securing tap lines, and revived an ages-old, extremely contentious running argument in the process. If you’re a Beer Advocate member, there’s a refreshingly reasonable and open forum thread on the topic that makes for great reading.

Onto the topic this week: The truth is, this is my second pass at this week’s column. Earlier in the week I’d been reading everything from the stuff I linked above, along with a great piece by Craig Gravina at DrinkDrank that addressed some of the concerns being raised about quality control in new breweries; whether drinking “local” would actually harm the growing beer industry.

I’ve been seeing some of the planned releases and strategies from so-called Big Craft breweries for 2015; taken as a whole, I just rambled about reconciling the business aspect of beer with the very passion we have for it as fans. What came out was, frankly, depressing; no one here wants to read about me being a sad panda.

I wanted to get to the heart of what I was trying to say — get to the point. Then a couple funny things happened: I tried a couple standout beers, and a lot of media outlets started talking about beer. First up was the New York Times Editorial Board itself, weighing in with concerns over the potential AB/InBev and SABMiller merger that’s been on again/off again for years now. Then chef David Chang took an oddly emphatic swing at what he derisively terms “fancy beer” in GQ, and something in my brain went “pop.”

I stopped being able to be “outraged” or whatever it is I’m supposed to feel when my hobby (and my profession) is being “attacked.” Looking at it one way, Chang pulls off an impressive troll job, judging by the online reaction to the column. Beyond that, however, is the fact that this is simply one man’s opinion: Chang isn’t limiting the beer options in his restaurants; you’ll find offerings like Stillwater Stateside Saison, Left Hand Good Juju, Fritz Briem Berlinerweisse, and Rodenbach — he’s even done a collaboration beer with Evil Twin. The guy’s just expressing a preference; the only issue I’d take is with the “neckbeard” and “hipster” cracks, which just strike me as unnecessarily antagonistic, but then again, it gets the clicks. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Some odds and ends this week, and then a couple recommendations for Harvest/Wet Hop Ales that I’ve been enjoying so far this season.

The big news of the week is the news that Stone has decided to put its East Coast facility in Richmond. We’ve been following the rumors and speculation for months, and Richmond finally won out over Norfolk and Columbus, Ohio. Stone Richmond is estimated at a $30 million dollar investment that will bring somewhere in the area of 300 jobs to Virginia, not to mention solidifying Richmond’s status nationally as a Beer City.

Also, there are a pair of noteworthy articles I’ve read over the past couple weeks: Craft Brewing Business dives into this year’s poor barley crop, and the potential ramifications for brewers of all sizes (be sure to read the Reuters article CBB links to as well for more info).

Also worth spending a few minutes reading this week is this Esquire piece by Neighborhood Restaurant Group’s Greg Engert. Engert takes an interesting angle on the “drink local” movement, looking at possible pitfalls as markets become saturated with breweries. Greg’s gotten where he is in our industry for a reason, and gives a very smart, reasoned take here.

This past week also saw the 2014 edition of the Great American Beer Festival in Denver. Breweries from our area once again made a great showing for themselves, and once again Devils Backbone led the way. This year Devils Backbone won four beer medals and for the third year in a row was a Brewery of the Year winner (this time as a Mid-Size Brewery). Richmond’s Hardywood Park Craft Brewery won a Gold for its Raspberry Stout; Charlottesville’s Three Notch’d took a Bronze for its Hydraulion Red; Capitol City Brewing Company’s Shirlington location won an impressive Silver for Amber Waves (Amber was a highly competitive category this year); DC Brau’s Citizen Belgian Pale Ale won a Silver; and Maryland’s DuClaw, Heavy Seas, Union Craft, and two Gordon Biersch locations all medaled. Check out the full list of GABF winners here.

To wrap up this week, I’d like to mention a couple beers from what is increasingly becoming a favorite seasonal style for me — the Wet Hop Ale (sometimes classifies as Harvest Ale). With hops coming off the vine and going into the beer before they have a chance to dry out, Wet Hop Ales showcase a spectacular clarity of aroma and flavor without overbearing the drinker with aggressive bitterness or overly-rich citrus flavors (for more on Wet Hop Ales, read this past column).

This year, I’ve developed a minor obsession with two Wet Hop Ales in particular. Hardywood’s RVA IPA uses fresh hops from two local farms along with folks who have received some of the hop rhizomes given out by the Richmond brewery every year (the RVA IPA label estimates the number at around 1,000). As a “community-sourced” Wet Hop Ale, RVA IPA is as much as statement of how far Virginia’s beer scene has come over the past few years as it is a seasonal effort. Beyond all of that, the beer is simply delicious: focused floral aromatics give way to a palate that is balanced and elegant; hoppy but with a sense of restraint and an easy mouthfeel that belie its 7 percent ABV strength. Supply is surprisingly good, but RVA IPA won’t last long. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Veering away from existential crises and the wider beer business as a whole this week, I’d like to relate one of the best parts of my job, and of being a beer fan in general: the unexpected, pleasant surprise.

Last week saw the Virginia debut of Nebraska Brewing Company, and I was particularly looking forward to carrying their Melange a Trois, which I got to try at the 2012 edition of SAVOR along with their IPA. But those weren’t the only Nebraska Brewing beers to arrive last week, and I took a flier on a six-pack of Brunette Nut Brown Ale because I’m a fan of the style and liked the idea of having one in cans. Sure enough, Brunette is great: all of the nutty and malty flavor you’d expect from classic examples like those from Sam Smith and other English brewers but lighter, less rich on the palate. This is an easy-going, flavorful, delightful beer that just got me from out of nowhere.

Not all “surprising” beers are everyday drinkers or more modest in style: I knew I’d enjoy Ballast Point’s Grapefruit Sculpin, but didn’t expect to become as fixated with it as I have when trying it during my visit to Stone for their anniversary party back in August.

The recently released 2014 bottling of Swiss brewery BFM’s Abbaye de St. Bon-Chien Grand Cru, aged entirely in Champagne barrels (or as they say on the label “Frenchy Sparkling Wine Barrels”) was something no 11 percent Sour Ale has any right to be — refreshing. Something about that version of that beer gives is the trademark Bon-Chien sourness up front, while smoothing out on the back with a finish that draws you right back in for more.

Stone’s Collaboration Series has produced more than its fair share of winners, often showcasing styles they are not necessarily known for. The new Xocoveza Mocha Stout fits right in with the best and most unexpected of them — a Mexican hot chocolate-inspired Stout using coffee, chocolate, vanilla, nutmeg, cinnamon and chili peppers. Usually I’m wary of any chili-infused beer; I’m not a “face-melting — if you’re lucky” hot sauce guy, and too many beers that use hot ingredients can easily go too far. But Xocoveza walks the tightrope perfectly: it’s spicy rather than full-on hot, with roast, sweet, and spicy elements expressing themselves fully but also in harmony. Wouldn’t have expected it, but I’m enjoying it like crazy while it’s here.

What beers unexpectedly became favorites of yours? Which did you think you wouldn’t like but ended up loving? Let’s hear about them below in the comments. Until next time.

Nick Anderson maintains a blog at www.beermonger.net and can be found on Twitter at @The_Beermonger. Sign up for Arrowine’s money-saving email offers and free wine and beer tastings. The views and opinions expressed in the column are those of the author and do not necessarily reflect the views of ARLnow.com. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Early this week, I tried something new — I made beer.

I’ve been curious about homebrewing for years, but hadn’t bothered to take the plunge into trying it. Where I once stood with no knowledge of the subject, I now stand with next to no knowledge of the subject, but indulge me a moment to relate some thoughts about it, because I’m really excited about it.

To start, a confession: it wasn’t so much that I hadn’t gotten around to making beer so much as I’d been avoiding it. I don’t have enough time for the hobbies I’ve tried to keep over the years, and I didn’t want to get wrapped up in another one, spending my days even more frustrated over yet another thing I enjoy that I don’t have time in my life for.

I’ve been fearful, the way we all are when we’re attempting to learn something new, of exposing our ignorance of it. I was also afraid I’d be no good at it — hell, I still am, but I forget that none of us is very good at anything at first; otherwise there’d be no need to learn. Part of me has been afraid I’d get into it; I can get somewhat obsessive about hobbies, and I know there’s a good chance I’m going to fall down the rabbit hole.

So, being a first-timer I decided not to go crazy and try something small and relatively easy: I got an Everyday IPA kit from Brooklyn Brew Shop, which is well-worth checking out. It’s pretty easy, so the joy is in the sensations; the sweet smell of malt lingering in the house was a particularly nice one.

Adding hops to the beer — just handling hops, was awesome. I’ve been walking around all week with the packets my Columbus and Cascade hop pellets came in. I keep going back and smelling them — I think I’m addicted.

The real point is this: I’ve heard the “why you should homebrew” thing for years, and I’m here to say they were right, OK? I’ve got about a month before I get to see how bad the beer I made is, and I have to say I haven’t been this excited about beer in years. I’m already getting requests from family and friends for future batches, and I have the thrill of discovering and learning about something I had no clue about before.

So if you like beer, try making some. If you don’t like beer, find some new skill to learn or hobby to take up: our lives are fuller and more meaningful when we do. Until next time.

Nick Anderson maintains a blog at www.beermonger.net and can be found on Twitter at @The_Beermonger. Sign up for Arrowine’s money-saving email offers and free wine and beer tastings. The views and opinions expressed in the column are those of the author and do not necessarily reflect the views of ARLnow.com. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Will Gordon writes about beer for Deadspin on their sub-blog, The Concourse. Earlier this week, he ran an opinion piece about how he thinks Yuengling, well, sucks (you can read it here).

After the piece ran, Gordon took to Twitter to talk about a phenomenon I’ve noticed not only in beer writing, but in most critique/commentary. Noting the rate at which the Yuengling piece was being read/shared/talked about, Gordon said “Hey everyone, good job reading about Yuengling at 8x the rate” as recent reviews of his on beers from Troegs, Boulevard and others are read. “Way to reinforce bad behavior.”

Gordon was merely expressing his opinion as someone who is paid to have opinions about beer, and because he “likes to have fun with the Yuenglingers,” he took a particularly edgy tone with his piece, only to find it doing “disconcertingly well.”

It’s obvious to brush off the lure of negative reviews and other critical writing for readers; we all know of plenty of commentators who thrive on “trolling” audiences — the “Shock Jock” principle, if you will. That’s not what I’m talking about today; I’m talking about why we, as human beings, are more inclined toward the negative. Gordon ran pieces over the past few months listing his picks for the most overrated and underrated beers on the market — guess how they performed against each other?

I’ve had a little experience with this myself: I posted one full-on negative review, one time, as much as an experiment in tone for the writing on my blog as anything else — and I still shudder when I think about it. Thankfully, it’s not the most-read post I’ve ever done, but it certainly provoked more reader reaction and interaction than any other post. It remains on the site because it’s the Internet and nothing ever really goes away even if you want it to, but that’s the only reason. That’s not how I want to discuss beer; even beer I don’t like.

The environment these days is such that some are finding “listicles” too much work, simply posting context-free “(Insert topic here), Ranked” lists and letting the public dive into confrontation, baseless argument and name-calling. Aggregate rating sites abound, along with the statistical analysis of nearly every subject imaginable.

The entire concept of opinion is coming into question: it’s not enough to merely have an opinion today — your opinion is expected to have to be quantifiably “better” than someone else’s. Some days, it seems that unless you have objective proof of an opinion being more relevant than another, than it has to somehow be “wrong” and no one can simply be “wrong” anymore. To paraphrase Dr. Zoidberg, your opinion’s bad and you should feel bad.

Everyone’s ready to uncork on someone, or something, or someone uncorking on something. Am I getting old (I know I am), or has this gotten worse over a relatively short period of time? I don’t like people enough to want us all to just get along; there will be no campfire singing and handholding over here.

But can we not all remember that we all perceive flavor, aroma and color differently? That beyond our physical differences, our experiences do much to shape our tastes, and that what I enjoy may not be what you enjoy and may not be what the guy who gets paid to write about beer enjoys? Knowing this, can’t we debate the merits of one beer or another with a little less anger? Can we have just a little more fun?

It’s beer, after all.

I’m feeling entirely too reasonable right now. I think I’m gonna go have a couple and write an unnecessary screed against something. Until next time.

Nick Anderson maintains a blog at www.beermonger.net and can be found on Twitter at @The_Beermonger. Sign up for Arrowine’s money-saving email offers and free wine and beer tastings. The views and opinions expressed in the column are those of the author and do not necessarily reflect the views of ARLnow.com. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

Over the past two weeks, I’ve recapped my visits to two Southern California breweries — Stone and The Bruery — that I went on during my recent vacation. Today we’re wrapping everything up with a list of some of the things I noticed during my too-brief stay out West:

Good: Los Angeles’ local beer scene: I expected to find all kinds of good beer in San Diego and was not disappointed, but what surprised me was how many breweries are up and running in L.A. itself. During an afternoon trip to the beach at Santa Monica, my wife and I ducked into The Commons Ale House, a small beer bar just off the beach focusing on craft beer with some great local options on tap. Over games of Connect Four, we got to try Angel City‘s Eureaka! Wit (4.9 percent and made with Nelson Sauvin? Yes, please!), and El Segundo Brewery‘s Blue House Mosaic Pale Ale. El Segundo makes a handful of Blue House Pales featuring different hops. I noticed some Blue House Citra at a Whole Foods near my friend’s house later on in the week, along with a number of other L.A.-based brewery selections. Reading a Brewing News-style periodical about the L.A. beer scene, it appears that there are more breweries coming online, which is always a good sign.

Bad: Hop-centric, sometimes to a fault: What I found in SoCal was a dearth of the Lagers, non-hoppy Ales (Kolsch-style, Golden Ales, etc.), wheat beers, and mild Belgian styles that are more readily found here on the East Coast. For the most part, I was fine with this — I got into beer as a hophead, and I’m always going to be one. For people like my wife, the emphasis on big hops in nearly everything being put out by craft brewers can be tough to deal with.

My wife, you see, is not a fan of particularly bitter hoppy beers. Over the 10 years we’ve been together, she’s tried more beers than most people in the industry, and she has a great palate — she knows what she likes, and knows what she doesn’t. Too often in California we’d look through a menu at beer lists and there just wouldn’t be much of anything that she could get into.

Good: That may be changing? All that said, I did see some signs that things might be shifting a bit on the West Coast. The aforementioned Angel City Brewery offers their Wit year-round, along with a year-round Pilsner, and seasonals like a Wheat Ale and Oktoberfest. Modern Times offers a Saison and Coffee Stout that, while relatively hoppy for their styles by the numbers (30 and 40 IBU, respectively), aren’t overly aggressive. AleSmith‘s Anvil ESB was a beer we both loved. Even during our Stone visit, my wife found herself enjoying Go-To IPA (no bittering hops, remember?) and loved the limited-release Sprocketbier from earlier this year. I got to snag a sixer of Firestone Oaktoberfest and was impressed; hopefully production is boosted enough for next year that we see a little on the East Coast.

Good: If you do like hops, though… Oh man, is it fun being a hophead in California. The night we landed, my friend and I went on a BevMo run to stock up his fridge a bit. I decided to buy some ChronicAle from Port Brewing. I’m a fan of Port and hadn’t tried this one before. ChronicAle is a hoppy Session Amber Ale, clocking in at 4.9 percent, and comes in six-packs of tallboy cans. How cool is that? Also, those sixers of tallboys cost $9.99 at BevMo — this was the first of many moments where I contemplated staying in L.A., and never coming back. Also found and enjoyed while in California: Firestone 805 (in six-pack bottles and 12-pack cans), AleSmith IPA and Pale Ale 394, Stone Bastard In The Rye, Beechwood Alpha Master, Ritual Single Rye IPA… there’s a lot of great beer in SoCal, y’all.

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Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

I spent last week on vacation visiting my best friend in Los Angeles. When we were planning this trip, I checked in with my friends at Stone Brewing Company
to see if anything interesting was happening, as my friend’s brother lives near Stone’s location in the Northern part of San Diego County and we were thinking about going to see the brewery and its vaunted World Bistro and Gardens.

It just so happened that I was landing the day before Stone’s 18th Anniversary Party. I’m not one to pass up an opportunity like that, so off we went.

Rather than simply open the Bistro and have a celebration of all things Stone and only Stone, the Anniversary Party is basically an all-day beer festival split into two sessions; one earlier in the afternoon and one later. Some sixty breweries were featured, with well over 100 beers available for sampling.

Tickets weren’t exactly cheap ($45 — and yes, I paid for them), but the price ensured a crowd of die-hard craft beer enthusiasts. I should compliment everyone involved in setting up and running the Anniversary Party; I can’t remember ever attending such a well-organized beer fest.

Make no mistake, though: it was a big crowd, and some breweries attracted a lot of attention. This (right) was the line I got into to sample what The Bruery brought to the party (their tent is the one straight ahead in the picture):

And the line for Russian River sampling was twice as long, but the pourers worked efficiently and lines progressed smoothly. Overall, very well done.

After the Anniversary Party on Saturday, we were treated to spots in a tour of the Stone brewery on Sunday, along with reservations at the Bistro (those I’ll thank Stone for). The brewery tour itself is… well, it’s a brewery tour — they’re all fairly similar.

I always enjoy brewery tours though, and at Stone I appreciated not only our knowledgeable and engaging tour guide, but the carefully selected samples poured for those on the tour immediately afterwards in the Stone Company Store.

There were a couple noteworthy items during the tour: The first, on the heels of my last column here talking about the issues California breweries are having with the state’s ongoing drought, was that Escondido — the North County area in San Diego where Stone is located–was under a boil alert the weekend we were there. Testing that Friday the 15th showed the presence of coliform bacteria, so the first thing we saw when parking at Stone on Sunday was a very large truck outside pumping clean water in.

By Monday the 18th, the alert had been lifted for all but around 60 of the reported 6,300 water customers in Escondido. While this issue in Escondido wasn’t drought-related, it was interesting to see how an operation their size had to scramble to handle a temporary water emergency. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

We’re into the first week of August, which of course means that fall seasonal beer releases are flooding the market whether we’re ready for them or not. After turning away a handful of Pumpkin Ales that hit the market in July, I’m giving in and taking some now (by the time this column runs, we should be getting our first 25 cases of Schlafly Pumpkin Ale at Arrowine, along with Pumpkin beers from AleWerks, Evolution, and Terrapin — not to mention Great Lakes’ Oktoberfest).

Autumn is often citied as the favorite season for beer fans, but over the past few years I’ve been increasingly won over by summer beers. Summer beach hangouts, cookouts, parties, and other get-togethers necessitate the light, flavorful character of Summer Ales, which are built to refresh and generally lower in ABV percentage. Yes, fall beers may be arriving early, but there are still some great summer beers for folks like me looking to hold onto the season just a little bit longer. Here are some summer seasonals that haven’t quite wrapped up their runs yet:

Bell’s Oberon: The venerable American Wheat Ale is still available in bottles and 16oz tallboy cans. Expect to see Oberon on shelves well into September, crossing over with Bell’s next seasonal beer, Best Brown Ale.

Three Brothers Drift: Unless I find a good excuse, don’t expect me to be writing about the Harrisonburg brewery’s summer Pale Session Ale again until my Best Beers of 2014 column at the end of the year. The second (and final) canning run of this 5 percent ABV treat is just hitting in NoVA now, so it’ll be available for a little while longer, though considering how much of it we’re going through at Arrowine, not for that much longer. Drift will return next summer for a longer production run; in the meantime, if you haven’t tried it yet, do so.

Anderson Valley The Kimmie, The Yink, And The Holy Gose: I keep expecting this to be gone every week when I try to order more, but no — there’s still a last little bit around. Not that I’m in any hurry to sell through it: at 4.2 percent ABV, with a hint of sourness not unlike the fabled Westbrook Gose that we can’t get in Virginia, Anderson Valley’s The Holy Gose has been one of my favorite beers this summer.

Sixpoint RAD: Radler — essentially a version of Shandy developed for bicyclists (the word radler translates as “cyclist”) in German-speaking countries by mixing beer and soda–isn’t for everyone, but I love it so I was intrigued when Brooklyn’s Sixpoint brewery announced they were going to put a version of its own on the market. Using a fruit juice blend instead of a soda, RAD is a unique take on a distinct style; one I appreciated as an alternative to a Light Lager or sugary soda.

21^st Amendment Hell Or High Watermelon: I was pleasantly surprised this week to find out another run of Hell Or High Watermelon will be arriving soon (likely within the next week or two). With its light, clean, fresh mouthfeel, Hell Or High Watermelon would make for a great summer beer even without the fruit added. In this case, though, the fruit is present without being overbearing or cloying. Hell Or High Watermelon becomes more popular every year, with good reason. (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

One of my favorite aspects of the “craft beer movement” has always been the “anything goes” attitude that permeates through so much of it. For all of the recipes that hew close to tradition, at the end of the day the cardinal rule of beer amounts to “Is it good? Then shut up and drink it.”

I say that so that you know for certain that I am not coming from the perspective of a purist over the new couple of paragraphs as I explain why breweries should use or not use certain words on their labels, or at least take those words into greater consideration.

While I’m not a purist when it comes to beer, I am a bit of a zealot when it comes to words. Words mean things; they have power, and more than a couple of times this year I’ve seen words alter the expectations and experiences people have had with beers.

The most prominent example of this is likely the “Session IPA” phenomenon. Using those words in tandem raises expectations of IPA drinkers, giving them an excuse not to enjoy them (“It’s not an IPA, it’s only ___ percent ABV, and it’s not that hoppy…”) while also implying somehow that Session Ale is somehow “lesser;” not worthwhile. “Session Pale Ales” or “Hoppy Session Ales” would be more accurate, but slapping “IPA” on a label makes a beer easier to sell — or so they say. Marketing wins again, I guess.

Other times, a beer can completely miss its potential audience because of how it’s presented. Twice this year alone, I’ve tried beers labeled as “Sour” (one with the word in its name) that seemed to “miss” with beer fans for different reasons. In one case, the beer was much more a Wild Ale, with a heavy focus on the funky, fruity Brettanomyces wild yeast characteristics. Labeled a “Wild Ale”, that beer would have not only been sought out by fans of Brett beers, but not made promises to Sour fans that it couldn’t keep.

In the case of the second beer, while it was indeed a Sour Ale, it was one where the acidity was muted for the sake of harmony with other elements of the beer (barrel-aging, specifically). Like it or not, in today’s beer environment the word “Sour” carries expectations of highly tart, acidic beers — and with the word “Sour” in its name, some letdown was inevitable.

Combine a slightly different name with a bit of explanation on the label and in your press materials, and suddenly you have a beer that is interesting not only to Sour Ale fans (who now can be pleasantly surprised by how much they enjoyed something so subtly sour) but fans of barrel-aged beers in general, who might have found a new interest thanks to the intriguing bit of acidity racing through the beer.

As annoying as it can be to think about, when you name a beer or put a descriptor on its label, you are quite literally “branding” it. It’s one thing to have aspirations of filling a market niche — or, in the most rare cases, creating one — but you cannot turn a beer into something it’s not through mere insistence. Care must be taken to avoid watchwords that create expectations; there are so many beers out there now — there’s no excuse for shooting yourself in the foot by creating opportunities for people to dismiss your product.

If you’re embracing those watchwords? Well, the beer better damn well live up to the expectations of the devotees of that specific style. Remember, words mean things; don’t just throw them out there.

Enough about that, let’s get to the fun stuff:

What I’ve Been Drinking This Week

It’s been a while, but I haven’t been taking time away from trying new things — I’ve just been pressed for time to take notes on them. Here are the impressions I’ve gotten from a couple of recent releases:  (more…)

Editor’s Note: This sponsored column is written by Nick Anderson, beermonger at Arrowine (4508 Lee Highway).

The big news for beer fans this week is the arrival of a very special, highly anticipated release: Sierra Nevada’s Beer Camp Across America 12-packs. Featuring one bottle (or can) each of collaborations between the California craft beer icon and 12 of the most renowned brewers in America, the Beer Camp 12-packs are only one part of a massive celebration of American beer.

Sierra is taking the Beer Camp on the road with a nationwide Beer Camp Across America tour, with seven stops in various regions of the country offering a day of live music, food, and dozens of different breweries sampling their wares at each stop (Note: if you’d like to try to make it by one of the Beer Camp stops, the last two are in Philadelphia Aug. 2 and in Mills River, N.C. — home to the new East Coast Sierra Nevada brewery — on Aug. 3).

In an April press release, Sierra Nevada founder Ken Grossman explained the rationale behind Beer Camp Across America: “We’re about to open a second brewery in North Carolina, and while that’s exciting for us, it’s an even greater reason to celebrate the future of craft brewers everywhere.”

It’s an impressive undertaking, and all with the aim of promoting and helping the beer industry overall: the same Sierra press release revealed that “a portion of proceeds from the festivals will go to brewers guilds or other nonprofits in the host state of each festival, while a portion of proceeds from the sales of the 12-pack will go to hop and barley research,” a worthwhile cause as the rapidly increasing number of commercial breweries puts a strain on both commodities.

The Beer Camp 12-packs have been popping up and selling out at retailers all over NoVA this week — we’ll only be receiving a handful at Arrowine, probably around the time this column runs, and we’re lucky to be getting even that — so what’s the fuss all about?

Put bluntly this is a 12-pack unlike any that has come before, featuring new collaboration recipes from Sierra along with a murderer’s row of the American craft brewing scene: Allagash, Asheville Brewer’s Alliance (represented here by John Stuart of Green Man and Luke Dickenson of Wicked Weed), Ballast Point, Bell’s, Cigar City, Firestone Walker, New Glarus, Ninkasi, Oskar Blues, Russian River, 3 Floyds, and Victory.

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