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(Updated at 6:20 p.m.) Post-pandemic, the Ballston Business Improvement District says it will do what it takes to entice remote workers back to the office and attract new residents.

Like other business districts across the country, Ballston has had to weather a slow return-to-work environment as well as permanent changes to where, and how, people work. Compared to peer districts, like downtown D.C., the BID says Ballston was buoyed by a influx of young, highly educated and high-earning residents, who choose to live there for its walkability and transit access.

“Ballston continued to grow throughout the pandemic, and we’re still growing,” BID CEO Tina Leone said last Wednesday during the organization’s annual meeting. “New businesses, new developments and more residents have been joining our community.”

The pandemic drove up the office vacancy rate in Ballston to 24% earlier this year, as some employers abandon offices entirely. For other companies signing leases, demand increased for newer office buildings with a host of perks for workers.

Today, there are 942 total businesses in the neighborhood, including 114 retailers, according to the BID. Some 20,000 employees work in Ballston and about 15,000 people call it home, for a 1.4-to-1 employee-resident ratio.

While lauding its success, the BID is charting its course out of the pandemic and the financial uncertainty it caused. Its leaders say they are focused on helping businesses reconnect with their employees, facilitating renovations to aging office buildings and creating a neighborhood where people want to live.

“We want to understand what our employers want and then more importantly what their employees want. We expect to attract both parties to our market and keep them here,” Board President Simon Carney said. “To do this we need to listen, understand and execute in an ordinated manner. We must be looking at the long term.”

One way the BID supports local businesses, Leone says, is through its Ballston Business Appreciation Campaign, which allows workers to attend free in-office events. It is also open to apartment buildings. Interested employers and apartment management companies need only to fill out a general form online.

“Our business appreciation campaign has helped businesses re-engage with their employees through custom events like breakfasts, lunches, a unique happy hour, wellness events or trivia,” Leone said. “We’ll do whatever they need to come back.”

Meanwhile, Arlington Economic Development Director Ryan Touhill emphasized the role of renovation work to existing, vacant office buildings to attract new tenants. Recent examples of this include the Ballston Point building (4300 Wilson Blvd), which netted new occupants, and Three Ballston Plaza (1100 N. Glebe Road), where work is underway.

Touhill says the BID can help more office building owners take on similar improvements.

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