ARLnow and its sister sites celebrated another year of hard work, journalistic achievements and client service at our holiday party Monday night.
One change: the venue. Rather than eating and drinking at a local restaurant, as usual, we had beer, wine, soda and pizza in the common area of our coworking space in Ballston. It’s one example of the belt tightening underway over the past couple of months, amid a downturn in the economy and among media companies in particular.
Round after round of layoffs have been announced at U.S. media companies this fall, including at CNN, Buzzfeed, Tysons-based newspaper chain Gannett, and email newsletter company Morning Brew. The Washington Post is set to undergo more layoffs early next year, its publisher announced today, while Rosslyn-based tech publication Protocol shuttered last month.
ARLnow and our sister sites are no exception to the pain felt among advertising-supported news outlets. After a torrid start to the year, which brought about plans for additional hiring, our company’s revenue is down in the quarter to date.
We started to see the slowdown, as did other media companies, in July. October and November were particularly bad months. The good news is that we’ve seen a pronounced recovery in December.
That does not mean we’re out of the woods by any means, however. Many are predicting a recession in 2023, though projections for how deep and prolonged it will be vary to a significant degree.
Despite the economic challenges, we have committed to our nine full-time employees that no layoffs are planned and we will do whatever is needed to avoid them. Instead, we have cut back on some technology expenses, non-essential spending and our freelance budget.
You can also expect to see ALXnow editor Vernon Miles helping out with ARLnow, to offset some of the freelance cuts.
We are fortunate to be operating in a market that is bolstered economically by federal spending and to have a loyal adverter base and a growing roster of paid members. Other local news outlets are not as lucky.
Still, we can use your support. If we can add 200 new ARLnow Press Club members (less than 0.1% of our monthly readership) between now and the end of the year we should be able to keep ARLnow’s freelance budget at current levels. If you’d like to support our reporting while getting an early look at the next day’s news, please consider subscribing.
The media business is always evolving, but now seems like a particularly volatile time. In the interest of transparency, we wanted to discuss some other factors that are affecting our business now and into the future.
Artificial intelligence and automation
We have spent much of the past year working on no-code automations that allow our editorial and business teams to operate more efficiently. For instance, most social media posts are now automated and we can publish events, announcements and other user-submitted content with a single click.